Monday, June 16, 2008

"Beloved Characters as Reimagined for the 21st Century" told of toon & toy updates. What was "the industry’s nightmare"?


The Call

"Beloved Characters as Reimagined for the 21st Century" told of toon & toy updates. What was "the industry’s nightmare"? Answer: Earring Magic Ken

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"Beloved Characters as Reimagined for the 21st Century" told of toon & toy updates. What was "the industry’s nightmare"?

Beloved Characters as Reimagined for the 21st Century

Earring Magic Ken is the industry’s nightmare. The character, who had blond highlights in his hair and a leather vest, drew howls from consumers, who did not see him as a realistic boyfriend for Barbie. Ken was already coping with arched eyebrows over his sexual orientation, and he seemed to have come out of the closet — something that Mattel most definitely did not intend.